Brands
Partner with NuPARE.
Your customers don't stop thinking about your product after the sale is complete. Neither should your brand.
NuPARE is a social shopping platform that connects inspiration, shopping, styling and resale into one continuous customer journey, giving brands visibility across touchpoints traditional ecommerce never could. We are inviting a small number of founding brands to join us ahead of launch.
Built for modern fashion brands
Buy with confidence
Your collections are already being discovered. NuPARE helps members understand how a piece fits into the wardrobe they already own, making it easier to buy with confidence.
Reach the right wardrobe
Recommendations aren’t based on what’s trending. They’re built around what members already own, wear and love, making every product feel more relevant.
From inspiration to purchase
Products featured throughout NuPARE remain instantly shoppable, creating a seamless path from discovery to purchase.
Your products stay connected
Every piece keeps its identity, even through resale. Your brand remains part of the product journey long after the first purchase.
See beyond the transaction
Understand what members save, style, wear and resell, not just what they buy. Gain insights that traditional ecommerce can’t provide.
You’re always in control
You set your pricing, fulfil your own orders and can update or remove your catalogue whenever you choose.
Your collections are already being discovered
Returns, abandoned carts and “maybe later” decisions often start with the same thing: uncertainty. Will it fit? Will I wear it? Does it work with what I already own? Is it actually worth buying?
NuPARE is built to answer those questions before purchase. By connecting discovery to their existing wardrobe, we give them the context to understand where a piece fits, how they could wear it and whether it genuinely belongs in their life.
More confident purchases. Fewer avoidable returns. Stronger customer relationships.
How partnership begins
- ApplyTell us about your brand and what you do. The form below takes a few minutes.
- We reviewWe’ll consider your answers and get in touch with you to discuss. Every application gets a reply.
- Connect your catalogueIf you’re on Shopify, connecting your catalogue takes minutes. If not, we’ll work with you to get your products connected.
- Set up your partnershipChoose your products, confirm pricing, availability and delivery details. Nothing goes live until you approve it.
- Go liveYour products are live on NuPARE. When an order comes through, you fulfil it as usual and receive your payout.
Commercial terms. There is no joining or monthly fee. NuPARE earns a commission on orders placed through the platform with the balance paid to you when the order is dispatched. Full terms are outlined in your brand agreement during onboarding.
Apply to join
Applications are read by us directly and answered either way. If you would prefer a conversation first, email brands@nupare.com.au.
Common questions
How does NuPARE help us sell?
NuPARE connects your products to customers based on what they already own, their style and what they’re looking for, helping turn discovery into more confident purchase decisions.
How is NuPARE different from traditional affiliate marketing?
NuPARE connects discovery directly to the customer’s wardrobe. Instead of simply tracking a click, we understand what someone already owns and can show how a new piece fits into their existing wardrobe.
What control do we have over our partnership?
You control your products, pricing, availability and participation. You can pause or remove products and nothing is listed without your approval.
What does it cost to join NuPARE?
There’s no joining or monthly fee. NuPARE earns a commission on orders placed through the platform and the balance is paid to you when the order is dispatched. Full terms are shared during onboarding.
When do we get paid?
When the order is dispatched. Once an order is marked as dispatched, your payout is released. There’s no need to wait for delivery or a monthly settlement cycle.
Do we need to hold stock with NuPARE?
No. You keep your own stock and fulfil your own orders. NuPARE acts as a discovery and sales channel, so there’s no need to send inventory to us.
Can we choose which products appear?
Yes. You stay in control. You decide which products are listed, set your own prices and can pause or remove products whenever you choose.